wish开店有哪些要点

pexels-andrea-piacquadio-3891135.jpg

随着Wish平台日益火爆,不少新手卖家也纷纷涌入平台,以期分得一杯羹。但许多卖家运营之初过于急功近利。准备工作不充分,一段时间运营后,发现店铺漏洞显现,力不从心。以下给Wish新手卖家一些建议,在开店前把功夫做足,事半功倍。

With the growing popularity of the wish platform, many novice sellers have flocked to the platform in order to get a share. But many sellers are too eager for quick success at the beginning of operation. The preparation work is not sufficient. After a period of operation, it is found that there are loopholes in the store, which is not enough. Here are some suggestions for novice wish sellers to get twice the result with half the effort before opening a shop.

一、谨慎选择货源

货源最主要的就是设置好客单价。考虑到创业初期起步问题和畅销程度,建议Wish新手创业初期选择做20美金以下的产品。选货源结合平台的均价,计算利润空间。备货要兼顾到4天之内物流上网,所以可以选择一件采购,考周边货源,或者厂家代发,也可以考虑囤货。传产品,或者说产品图片,这个要多花一点心思,这对起步期来说很重要,Wish主要是靠图片来引流。有中文的,模糊的都是属于不合格图片。新手卖家可以参考销量高卖家的图片,也可以参考图片好的厂家。图片是差异化的,没有绝对的好坏,关键是能够在众多卖家中凸显出来。不要等到传好产品之后才发现自己的各种弊端。

二、择优选择物流

物流有两种方式,线上发货和线下发货。线上发货主要是Wish邮,线下发货就是跟平台没关系的货代。建议新手卖家尽量走线上发货。物流可以给自己选择的空间,多找几家合作。

三、避免账号关联

新手开店前要检查你在用的网络或者电脑是否有被别人用过来做wish。网络就是电信公司的上网账号,一个账号对应一个户头,,所以电脑连上这个无线网,都属于同一个IP段,如果在同一个IP经营账号的话,这些账号是会被关联的。如果与别的账号关联了,账号就与别的账号成为命运共同体了,一损俱损。所以一套设备对应一个账号,不要登录多个账号。

四、账号注册技巧

账号注册审核不通过,大多因为信息不完整,照片不合格,地址不符合。店铺地址,卖家可以考虑填一个小区地址,在地图上能清晰可见的,不要填写城乡结合部的小道小路,难以审核通过。店铺销售额可以写高一点。照片用原图,不要有PS的痕迹,并且在手机上不用放大也能看清身份证上面的字。卖家可以尝试把手机的原图拷贝到电脑上,预览时,不用放大也能看清楚。

Account registration audit failed, mostly because of incomplete information, unqualified photos, address does not meet. Shop address, the seller can consider filling in a community address, can be clearly visible on the map, do not fill in the urban-rural junction of the path, it is difficult to pass the audit. Store sales can be higher. Photos with the original, do not have the traces of PS, and do not need to enlarge the phone can see the words on the ID card. The seller can try to copy the original picture of the mobile phone to the computer. When previewing, you can see it clearly without zooming in.

店铺运营开始后,卖家要明确的是不图快,不图量,只图精,先质量后数量。(本文完)